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Primacy - Premium

Comfort-orientated line of luxury performance touring tyres to ensure you arrive safe and sound.

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  • allseason

Enjoy Minimum Noise & Maximum Comfort, with MICHELIN Primacy SUV. Designed for on-road SUVs.

  • allseason

A safer and peaceful drive every day, keeping comfort in and noise out

  • allseason

This luxury tyre delivers excellent wet and dry handling and is original equipment on top touring vehicles such as BMW 5 & 7 Series, Mercedes S-Class and Audi A6.

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