Michelin Pilot Sport 4 Tyres For Premium And Sports Cars Launched In INDIA
MICHELIN, the world’s tyre technology leader, today announced the launch of MICHELIN Pilot Sport 4 tyres for India. The new MICHELIN Pilot Sport 4, developed in partnership with some of the world's most demanding car manufacturers, is one of the latest in the line of high-performance, safe and versatile MICHELIN tyres. The range is currently available through MICHELIN authorised distribution channels.
Mohan Kumar, Executive Vice President, MICHELIN India said, “MICHELIN Pilot Sport 4 is designed to give premium and sports car motorists the pleasure of driving without compromising on performance, safety and longevity. The technological innovations in the ultra-responsive tread of this tyre come from MICHELIN Group’s longstanding experience of innovating for motor racing, most recently for Formula E and our in-depth expertise of dynamic interactions between the architecture, tread pattern, and materials that ensure optimal management of the contact patch with the road.”
SALIENT FEATURES OF MICHELIN PILOT SPORT 4
1. Unique sporty design
The sidewall markings of MICHELIN Pilot Sport 4 tyres are designed using the ‘Premium Touch’ effect. This new innovation from MICHELIN produces a velvet-like appearance, which brings out the letters and graphics. All sizes of the MICHELIN Pilot Sport 4 have a wheel rim protector which besides providing an attractive look on the wheel, protects the sidewall and wheel from kerbing damage.
2. Highly responsive, precision controlled driving
The new "Dynamic Response" technology in the MICHELIN Pilot Sport 4 consists of a belt with hybrid aramid and nylon reinforcement that ensures optimal directional control. With high density, extreme tension-resistant and particularly lightweight fibre (five times more resistant than steel), centrifugal force at high speeds is effortlessly controlled and the tyre contact patch remains constant, even at high speed.
3. Safety and braking on dry and wet surfaces
High performance of the MICHELIN Pilot Sport 4 is achieved through a new homogeneous tread compound mix including functional elastomers and silica. Functional elastomers improve load distribution within the rubber mix, reinforcing its action.
• Dry safety: FIA Formula E based tread design and tread compounds ensure superior grip in dry conditions on straight highways as well as cornering/winding roads, leading to excellent dry handling and braking.
• Wet safety: In addition to the tread compounding effect, wide and deep longitudinal grooves provide efficient drainage on wet roads, leading to superior wet safety.
4. Silence and comfort
The new MICHELIN Pilot Sport 4 asymmetric design helps in superior handling and safety in addition to minimising noise.
MICHELIN Pilot Sport 4 also features a strong casing which works as the skeleton of the tyre, leading to an overall robust performance of the tyre - a prerequisite in our markets.
The MICHELIN Pilot Sport 4 range of tyres is available nationally at MICHELIN premium dealerships - the MICHELIN Priority Partners, the TYREPLUS network and MICHELIN retailers.
To locate an authorised MICHELIN dealer please visit www.michelin.in or contact us on 18001036424 or firstname.lastname@example.org.
MICHELIN, the leading tyre company, is dedicated to enhancing its clients’ mobility, sustainably; designing and distributing the most suitable tyres, services and solutions for its clients’ needs; providing digital services, maps and guides to help enrich trips and travels and make them unique experiences; and developing high-technology materials that serve the mobility industry. Headquartered in Clermont-Ferrand, France, MICHELIN is present in 170 countries, has 111,700 employees and operates 68 production facilities in 17 countries which together produced 187 million tyres in 2016.
For further information, please contact: